4 Step Content Plan To Keep Leads Coming Into Your Network Marketing Business
As a network marketer, without leads, your business will dry up.
Yet, I see so many people ignoring their social media or simply posting their products and asking for a sale. 🤔
Nobody wants to hear that, Boo.
Nobody. 🙅♀️
So, I’ve put together a simple strategy that you can use to help you create magnetic content that your customers and audience really do want to see from you. ✨
Because let’s face it, magnets attract and they can repel…we want your social media content consistently pull them in.🧲
In this way, you can think of your posts as little magnets you’re throwing out daily.
Now, let’s get into this training!
Steps 1, 2, and 3 will be the basis for Step 4, so just do the lists as I talk about them. You’ll see what we do with them in the last step!
1. What Goal Do You Have For Your Network Marketing Content?
I break down content into 5 categories to keep me on track with what I’m putting out there.
Those categories are:
Educate 👩🏫
Entertain 😯
Engage (Twice per week)🤝
Empower 💪
Sell (Only once a week) 💵
The reason I only sell once per week is so that my audience doesn’t get bored or feel like I’m only there for the sale.
And I do engagement twice per week because I want them engaged as much as possible, but without boring them with the same content all the time. 🥰
2. Who Are You Targeting With Your Network Marketing Content?
You can’t talk to EVERYONE with your content, trying to do that will have all of your efforts fall on deaf ears.
So, list the different people your content could speak to and you’ll see what you’re going to do with it in Step 4!
For example, mine would look like this:
Post-partum moms
Moms who’ve been carrying baby weight for 3-4 years
Moms with food addiction
Etc!
What’s YOURS? Try to think of all the people who fall into your niche.🎯
3. What Are You Talking About In Your Network Marketing Content?
List all of the topics you could post, like:
*Quotes (these are highly sharable and will help spread your content)
*BTS – People LOVE behind the scenes
*How-to’s
*Products
*Benefits
*Lifestyle
*Celebration of Others
*Etc!
What comes next is going to blow your mind!💥
4. Plug n Play Your Network Marketing Content Into This Step!
Now, this is where it all comes together!
Think about the transformation you want your audience to have. Then go through and begin to take an item from each list and combine them. 👠
For example, take one Content Goal from Step 1, one Target from Step 2, and one Content Type from Step 3 to make something that looks like this:
Educate + Post-partum moms + Lifestyle = A post about how post-partum mom hormones impact weight loss
and how everything can change when they get their hormones right (the lifestyle aspect would be an image of me out shopping with the girls)
See how that works?? You NEVER have to skip another day of posting because you don’t know what to post!! 🤩
PRO TIP: Once people begin resSsponding to your content…beSave this as a Pin to come back to later!
cause they WILL!!!…use the 333 Method™️ to build rapport and create conversations.
Save this as a Pin to come back to later
Tools Mentioned + MORE Resources To Help You Slay Your Network Marketing Business
Related Episode: How to Invite Your Leads to Learn More About Your Network Marketing Business– Go To Next Episode
In this episode, I am going to go over the 3 Mistakes you are making when it comes to inviting your leads to learn more about your business or product in
your network marketing business. I am also going to tell you my simple process of how I personally invite or my prospect to learn more about my business or product.
Application Network Marketing On Demand – Learn More Here
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2 Comments
This simplified content plan is simply the best,it can also work for other businesses that needs to generate leads. I will follow it through. Thanks Marina for sharing
This simplified content plan is the best,it can also work for other businesses that needs to generate leads. I will follow it through. Thanks Marina for sharing